What I Researched and Why
Audience Data
Based on this genre breakdown above ( a chart of global film production) , thriller films currently represent 12.4% of global film productions, demonstrating that there is both audience demand and financial production backing for these films.
This further exemplifies that thrillers likely represent a large portion of production in films, further suggesting that these types of films continue to be popular for film audiences and the producers and directors of those projects themselves. Additionally, the chart showed that the production of thriller films was currently ahead of genres like romance and horror, further demonstrating the ongoing use of these films.
What Thriller-Suspense Audiences Expect
There are certain general features that audiences for thrill-suspense films want to see on the screen. The writers of StudioBinder describe suspense as uncertainty or excitement about an outcome, often paired with anxious anticipation. It is most commonly used in thrillers.
An unanswered question/mood right at the start
The audience tends to ask “What is happening?” or “What is going to happen next?” Which creates the overall hook that maintains their attention throughout the film, awaiting a proper answer. It's almost a moral condition, feeding the human urge to know and understand the mysteries of life.A sense of risks and stakes
There must be something important completely jeopardized in that moment. A symbolic stake or risk even if it is small, it needs to matter to the character.Controlled and regulated pacing
The thriller suspense sub genre constantly uses slower reveals and unrevealed information to build that uneasy tension instead of just rushing into the action.There has to be a Suspense technique, not just plot
Suspense can come from what the audience knows, what the character does not know, or what is being hidden. StudioBinder highlights that suspense is not the same as shock or surprise.Mood and atmosphere as a priority
Producers for these films focus on lighting, framing, and sound design to induce the feeling that something is wrong, even if nothing major has yet happened.
How This Informs My Project Choices
I think this will help because my film will be short, and it’s in the thriller-suspense genre, which data shows is popular so people will enjoy it. I will use the information about genre expectations to ensure that I include what’s necessary. I need to get this right in the first 20 to 30 seconds.
Sources
GWI. “Persona Spotlight: Online TV & Movie Streamers.” GWI, 30 June 2020, https://www.gwi.com/blog/persona-spotlight-online-tv-streamers. Accessed 3 Feb. 2026.
Morning Consult. “Gen Zers Love Horror Almost as Much as They Love Comedy.” Morning Consult, 12 Dec. 2022, https://pro.morningconsult.com/instant-intel/gen-z-favorite-entertainment-genres. Accessed 3 Feb. 2026.
StudioBinder. “What Is Suspense: The Elements of Suspense Explained.” StudioBinder, 25 Apr. 2025, https://www.studiobinder.com/blog/what-is-suspense-definition/. Accessed 3 Feb. 2026.
StudioBinder. “Building Suspense with Film Technique.” StudioBinder, 25 Oct. 2020, https://www.studiobinder.com/blog/elements-of-suspense/. Accessed 3 Feb. 2026.
“The European Media Industry Outlook 2025.” European Commission, 2025, https://www.kreativnievropa.cz/co5fokmmap3aa309/uploads/2025/09/The-european-media-industry-outlook-2025.pdf. Accessed 3 Feb. 2026.
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